Build Credibility, Trust, and Transparency
In a competitive industry like logistics, good customer service helps maintain clients and automatically increase profits. A repeat client in shipping means quite a lot since it is a high-value transaction industry. This means that you have to take fewer risks during operations and gain more with a repeat list of clientele.
Every brand loves repeat customers and clients who remain loyal to the brand as it progresses delivering solutions, unlike others to the buyers. A mere 5% increase in customer and client retention can yield close to 25% in profits. This all depends on how your customer service and support team interacts and solves queries of your buyers building credibility and transparency all along the way.
Communicate Thoroughly
Communication will be the number one factor pulling clients on your end. When a client sees that you are communicating all the information quickly with a keen eye on attention to detail, even though it’s not so good news, you will never fail to form positive impressions and they will do more on their part to strengthen this relationship moving forward.
Updating clients at different logistics transportation stages of their means that you care about their goods and products. This increased transparency at every step of the process is a difference between a successful logistics company and a failed one. Clients put a lot of money into moving their goods and not everyone is happy when there is news for the shipment delay irrespective of the circumstances. However, you can always plan ahead, adjusting your schedules and giving a client enough reason to trust your judgement. Whether it’s outbound logistics or inbound, communication will drive how well your repo will be with the client.
Honesty
Integrity and honesty are the two foundation principles for any logistics company. It means that right from the start you highlight qualities of every service you undertake on behalf of the client. Honesty from the get-go should incorporate the services you have and excel at. Never highlight those services that you can’t afford to deliver. Some of the takeaway points are:
- Communication that hides nothing and provides honest information.
- 100% transparency in terms of your company’s experience, knowledge and capabilities. This includes how well versed you are with all the relevant rules and regulations of countries and regions you are operating in and want to operate on.
- Presence accurate and consistent data and information to the client whilst not breaching confidentiality and data protection laws.
Quality Customer Service in Logistics Industry Is Memorable
Logistics businesses operate in a very volatile and high-value transaction industry where clients won’t think twice before switching over the competitors if you don’t meet their expectations. Right from the get-go, they might want to see your warehouses, trucks, and most importantly your staff and how able they are to carry instructions and orders. Therefore, customer service should be the most active, visible, and selling point of your logistics businesses that makes the client’s journey memorable the moment they opt for your services.